This time is with the word BLOOD and the Filter and the Effect in Illustrator.
I have 2 versions of it: with white background and the other is with black background.
I always like to play with the letter form and words as well as their meaning. So here they are:
Blood with White Background
With 2 different background, they create different feeling as well as the affect on the color of the word "BLOOD". Even they have the same saturation of red but with white background the red seems a little bit lighter and with the black one, it seems darker.
These ones are kind of disturbing, twisting..............